It takes amazing chutzpah to try, in the 21st century, to imprint the word “innovation” on anything having to do with the automobile. So it’s no surprise that the Nissan corporation is also aggressively preying on the public’s enforced energy ignorance. Here is the current form of that effort, an ad being run in heavy rotation during NFL football games:
The Nissan Leaf, of course, is barely selling, given its exorbitant price and pathetic performance. But the haloware effect is, given the otherwise inexplicable existence of this expensive TV ad, obviously of great value to car marketers.
The above ad shows people in various settings dealing with smoke and inconvenience from an imaginary world in which small appliances burn gasoline. “What if everything ran on gas?” intones Robert Downey, Jr., Nissan’s voice-over actor.
“Then again, what if everything didn’t?” Downey smugly concludes, suggesting that the “electric” car isn’t every bit as toxic and stupid as a petrol-powered dentist’s drill would be.
So, okay Robert, what if all cars were electric?
A few images relevant, for rather basic reasons, to that suggested reality:
Multiply as needed to create a world of a billion+ new “electric” automobiles…